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Networking is not a means to an end, but rather a state of mind and a powerful way to grow your business or career.

The more you give out names of people and contacts in the spirit of genuinely helping people, the more you will receive. Be the guy who asks, who follows up and calls from time to time to see how the other guy is doing.

Don’t settle for so little in both your life and your networking initiatives. Look at your network as something that can be expanded to help meet your objectives, giving a larger share of your contacts, attention, follow-up and advice.

Yes, networking can work for you, but it’s easier than you thought and it can make a difference for you even if you’ve felt uncomfortable about jumping in the pool. Get past the early networking jitters. You made a great first decision by buying this book. Now give it a try!

Your attitude dictates how effective you are as a networker.

Networking allows you to achieve success, to realize your potential, and to reach your goals.

Networking was an opportunity to meet new contacts that can trigger a spark of something new and exciting to research and explore.

As an entrepreneur or professional manager, networking is one of the most important skills you must develop for success at any level. The good news is it’s not that difficult and you don’t need to study. The tricky part is it involves people skills, otherwise known as ‘soft skills’.

I divided networks into three useful and easy categories: Fun, Work and Play. Within each category are sub-categories and I provided useful data, as well as tips and hints on how to optimize your investment in each category.

Dig the well before you’re thirsty’. In other words, develop your network before you need it. Ultimately you can either net-work or not-work, the choice is yours to make.

Practice the Law of Abundance. If you expect results overnight you’re headed for disappointment. There’s no magic bullet or quick-fix. Network with a genuine intent to meet and develop long-term relationships with people and guard your expectations.

In a first encounter, establish rapport, don’t sell. The idea is for you to get to know this person a bit more and a good way to do this is to take an active interest in what they do.

Any networking strategy requires action. Success doesn’t just happen.

Next time you are lost for words and forget how to network, remember the acronym: WDYK – Who Do You Know?

Before you blow up the next time, do the following: Listen; pause; process and ask yourself: Is what I’m about to say going to help the situation or add value? If not, smile, shake hands and move on.

Saying thank you is the highest form of courtesy. It speaks about your character and credibility.

There are a lot of reasons or excuses for avoiding networking with people. Fear may be holding you back, but by making that first step you’ll improve your confidence and say to yourself: ‘Well that wasn’t so bad…look at all my new contacts!’ Besides, the worse that can happen is to get a ‘no’ – this is not a death sentence.

If you network only to get something in return – you lose. It doesn’t work that way. Spend your time giving back, without limits, exceptions or expectation.

Networking, effective networking, involves face-to-face activity.

A Networking Book by Paul J.R. Renaud


More than a book of mighty ideas, it’s a book of action! Find out what it takes to become an effective networker by understanding its basic truths and applying the rules to your personal advantage.

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